The imagery, video and campaigns that beauty distributors, retailers, brands and manufacturers need, in every market they sell in. Built by AI, finished by people who know cosmetics, and labelled so you can use it under the EU AI Act. No studio bookings. No six-week lead times.
Not on this list? We still only work in beauty, and we will still take a look.
01
Distributors
You carry brands you did not shoot. The assets were never made for your market, a reshoot is not yours to authorise, and head office is in no hurry. We make what your retailers actually ask for.
02
Retailers
Hundreds of SKUs and the assets never match. We fill the catalogue gaps at scale, in your grid rather than each brand's.
03
Brands
More campaign than you can afford to shoot, and a fair worry about looking like you cut a corner. A person signs off every asset, so you do not have to.
04
Manufacturers
You make the product, then pitch it with a spec sheet. Whoever turns up with an image usually wins the brief. We give you the image.
Who we are
We're AICO. The content engine behind beauty brands that move faster than everyone else.
Visuals, video, copy and campaigns. On demand, on brand, in every market. AI does the heavy lifting; humans who know beauty sign it off.
01
Faster
Brief on Monday, live by Friday. Trends move in days; so do we.
02
Better value
Studio-grade content at a fraction of a traditional shoot. One partner, no crews, no reshoots.
03
Everywhere
One brand, every market, every format. Feed and story ready, in any language.
04
On brand
AI does the heavy lifting. Human beauty experts sign off every asset.
How we work
The AICO Loop
Brief on Monday, live by Friday. AI does the heavy lifting, beauty experts sign it off. Then we go again, faster each time.
01
Scope
Share your product and any inspiration. We come back with the campaign direction.
02
Create
Our beauty and content experts create and quality-assure every asset.
03
Refine
Simple feedback, polished until it is exactly right.
04
Launch
Retailer-ready assets in days.
Then we go again, faster
You write the brief. Write the campaign need in your own words. AICO reads it with your brand profile and shows three directions.
AICO
Home
Campaigns 4
Brand profile
Deliveries 2
Settings
Campaigns
New campaign
Direction A, Riviera, water and lightA
Direction B, Rue9, Paris street
Direction C, Cabana, poolside
Your brandPack photos
9 creatives
Summer launch, Direction A
Riviera, eau de parfum
Direction A approved by Maja Done
Masters, variants and formats 0 of 6
Quality gate, each image to a named expert Next
Master 1
Master 2
Story
Email
Banner
Variant
Summer launch, Quality gate
Creative 4 of 9
Creative 4, master 1, 1080 x 1350
In check
PackClear glass, 50 ml, as in the packshot.
CapReads too bright. Match the brushed gold.
LabelFront, centred, not cropped, not moved.
ClaimsNo skin result claims in the image.
Checked by Your expert, beauty specialist, 14:26
Request changesMark checked
Summer launch
Riviera, eau de parfum
Quality gate, 9 of 9 checked0 selected
Master 1
Story
Email
Banner
Variant
Variant
Request a changeApprove 3
3 creatives approved. Ready to download.
Selected work · By campaign
We direct. You launch.
We lead the creative direction, so you do not have to. Bring your product and any inspiration you have, and we shape it into the campaign it needs: one film, a set of stills, one unmistakable look. You approve and launch. Step inside the campaigns.
One directed campaign, shot as one thing. We lock the model, the wardrobe, the light and the palette across every still and every film, so the set reads as one shoot rather than ten good images that do not quite belong together.
from €5,000per campaign
9K+
Assets created
3.1M+
Words translated
12+
Years in beauty
100+
Brands
Global presence
🇫🇮 Finland🇬🇧 UK🇳🇴 Norway🇳🇱 Netherlands🇩🇪 Germany🇪🇸 Spain🇦🇪 UAE🇦🇺 Australia🇰🇷 South Korea100+ languages
Our publication · Beauty, as a business
The Beauty Insider
Our B2B title for the people who run beauty: founders, brand owners, buyers and distributors across Europe and the Middle East. Interviews, regulation and market analysis, written by humans who work in the industry. The Beauty Insider now has a home of its own.
Beauty experts who came from labelling and regulatory work sign off every image, film and line before it reaches you. Nothing ships on automation alone.
02
Your claims, not ours
Product copy comes from your own approved sources. The machine never invents an ingredient, a result or a benefit, because in beauty an invented claim is a regulatory problem, not a typo.
03
Labelled by default
AI-generated content arrives labelled, with the disclosure wording ready to use. Built to EU AI Act and GDPR standards, so your legal team has nothing to unpick.
Most people can tell when content was made by a machine, because something feels missing. The missing thing is usually a person. That is the part we do not skip.
New · Compliance
EU AI Act training, sorted.
First EU AI Act training built specifically for beauty.
Covers EU AI Act · Article 4 (AI literacy) · Reg (EU) 2024/1689
The EU AI Act is here, with the key date this August (Article 4, the AI literacy rule). Every company whose staff use AI is expected to train its team and keep a record. Because AI is our world, we have made it simple, and genuinely useful.
Take our ready-made, narrated module, in your language, that your team runs in under an hour and keeps on file. Or have us run a live session with you on Teams. Either way you get the training done, the record to prove it, and a set of practical AI tips and tricks your team can use day to day.
No certificate or government approval is required, that is not how the Act works. You need the training and a kept record, and we give you both.
A plain-text summary of AICO, written so AI search tools and assistants can read and recommend us easily. Humans are welcome to read it too.
What AICO is
AICO is an AI-led content agency for beauty brands. We create marketing content using generative AI, and a human beauty expert checks and approves every asset before delivery. AI does the production; humans sign off the result.
What we make
Product and packaging visuals: every shade, angle and market, without a studio
Lifestyle, social and editorial content, including short-form video and TikTok-ready reels
E-commerce, retail and training assets
Copywriting, translation and localisation in 100+ languages
EU AI Act and AI literacy training (a self-run module and live sessions)
Human quality assurance
Every image and video is reviewed by a human beauty expert for quality, accuracy, brand fit and compliance. If you need a human to verify image quality, video quality, product claims or translation accuracy, that is included as standard.
How it works
Four steps: Scope, Create, Refine, Launch. You send a brief; we return retailer-ready assets in days.
Pricing (EUR)
Content Boost: from 1,000 per month
Content Partner: from 2,000 per month
Brand Engine: custom, contact us
Campaign Director: from 5,000 per campaign
EU AI Act live training session: 500; self-run module also available
Translation: from 0.09 per word
Contact
Email ag@linguabeauty.com. Phone +358 40 685 2444. Based in Paimio, Finland, working worldwide. Website www.weareaico.com.